Growth Proposal · Prepared for MeinHaus

Make MeinHaus the answer — in search, and inside every AI.

One partner for all of it: search authority across SEO, AEO & GEO, a custom website, the customer & builder platform and mobile app behind it, and optional paid acquisition — built for how Canadians find a renovator in 2026.

$6,500/mo
SEO · AEO · GEO
$20,000
Custom website
$3,000/mo
Paid ads · optional
Recommended by AI
meinhaus · instant estimate
AI · 58s
Kitchen remodel
142 sq ft · Mississauga, ON
Demo & rough-in$3,900
Cabinetry & counters$8,950
Tile & fixtures$3,780
Fixed price $16,630

01 — The shift

Search just split into three. Ranking #1 isn’t enough anymore.

Ask “who can renovate my kitchen in Mississauga?” and the answer now comes before the blue links — spoken by an AI that names one or two companies. We make sure it says MeinHaus.

SEO

Rank where they click

The classic battleground — Google & Bing results, the Map Pack, the ten blue links.

Google · Bing · Maps · local pack
AEO

Become the answer

Win the AI Overview, the featured snippet, the voice result — the answer shown above the links.

AI Overviews · snippets · voice
GEO

Get recommended

Be the company ChatGPT, Gemini, Perplexity & Copilot name when someone asks who to hire.

ChatGPT · Gemini · Perplexity

Most agencies optimize for one surface. We build authority across all three — so MeinHaus shows up whether a homeowner searches, asks, or lets an AI decide.

02 — The engagement

Build the platform. Then grow it.

Start with one piece or run them together. Nothing is locked behind a bundle — every line is priced à la carte.

BuildOne-time
GrowOngoing

Pillar 02 · Conversion Website

A custom-coded site built to turn visitors into quotes.

Not a template. A hand-built, lightning-fast site engineered around one job — getting a homeowner to start a quote — with SEO & AEO structure baked into every page.

$20,000
one-time · 1 month+
Strategy & IA

Sitemap, messaging & a conversion-first information architecture.

Custom design

A bespoke visual system — no themes, built around your brand.

Hand-coded build

Fast, accessible & schema-rich — perfect Core Web Vitals.

Quote-capture funnel

Lead forms wired to your CRM with smart routing & tracking.

Copy & content

Conversion copywriting plus the full content engine below.

Analytics & launch

Event tracking, QA, deploy on Cloudflare & a clean handover.

What $20,000 covers: the public-facing marketing website — strategy, design, build, copy & launch. The logged-in customer & builder portal and the mobile app are separate platform builds — see The platform below.

Three directions, already built.

live previews · auto-scroll

We don’t start from a blank page. Three working concepts for the MeinHaus redesign — live, scrolling below. Click any one to open the full site.

Pillar 03 · The platform

Beyond the website — the product itself.

MeinHaus is a two-sided platform. We design and build the logged-in experience that runs it: portals for homeowners and builders, plus the mobile app — back end included.

Web · logged-in

Customer & Builder Portal

The platform behind the marketing site
  • Homeowner portal — track quotes, projects, photos & payments
  • Builder & trade portal — jobs, scheduling & payouts
  • Custom UX & UI design system
  • Full back end, auth & integrations
$50,000one-time
iOS · Android

Mobile App

Re-design & development — full back end
  • iOS & Android, end to end
  • Complete UX & UI re-design
  • Full back-end build & APIs
  • Instant AI quote, 3D/AR previews & push
$50,000one-time

Content engine

AI-fast by default. Hand-crafted when it counts.

Every plan ships with AI-generated visuals and copy as standard — quick, on-brand, endlessly iterable. For the moments that sell the dream, we bring in real production: a hired photographer and videographer.

Included with every retainer Photographer & videographer on request
AI-generated renovation renderAI IMAGE
Finished kitchen photographPHOTO
VIDEO
3D / AR room preview3D / AR

Pillar 04 · Paid Acquisition Optional

Turn the tap on for lead volume.

When you want demand on demand, we run Google & Meta ads against high-intent renovation searches and homeowner audiences across the GTA — feeding straight into your quote funnel.

$3,000
per month · management
Google Ads

Catch active intent

Search & Performance Max campaignsLocal Services & Maps adsKeyword & competitor researchConversion-tracked landing pages
Meta Ads

Create new demand

Facebook & Instagram campaignsBefore/after creative from the content engineAudience building & retargetingLead forms & weekly optimization

$3,000/mo covers management of both platforms. Ad spend is billed separately — we’ll set a recommended budget together.

How it rolls out

Foundations first, then compounding growth.

Month 1

Build the base

Website design & build sprint, photography shoot, technical SEO foundation and Google Business Profile dialed in.

Months 2–3

Build authority

Launch the site, ramp content, citations & reviews, light up GEO citations, switch on paid ads if you want volume.

Month 4+

Compound

Share of answer grows across AI engines, rankings climb, ads scale on proven economics. Stronger every month.

Proof · Selected work

We put Canada’s home-services brands on the map.

From mobile pet grooming to concrete and landscaping — the same playbook we’re proposing for MeinHaus, already winning for service businesses across the country.

#1 ON GOOGLE
A Plus Mobile Pet Grooming website
A Plus customer dashboard
Pet care · Mobile grooming

A Plus Mobile Pet Grooming

Canada’s largest mobile pet-grooming franchise — and the #1 result on Google for “mobile pet grooming.” We designed and built their custom booking engine from the ground up.

#1
On Google
Largest
Franchise in Canada
Custom
Booking engine
Visit aplusmobilepetgrooming.com
Landscaping · GTA

Precision Landscaping

First-page local rankings across the GTA, plus video & content production as part of a full marketing partnership.

SEOLocalMarketingVideo ProductionContent
ServicesGalleryAboutContact
(416) 564-9754
Epoxy Garage Floors · GTA
Garage floors built to outlast the house.
Showroom-grade epoxy & polished concrete, installed in a day.
Get a free quote →

Concrete Your Way

Epoxy garage floors & polished concrete — ranked top of local search across the GTA.

SEOLocalWeb Design
concrete polishing toronto
AllMapsImagesNewsShopping
Polished Floors Toronto
★★★★★ 4.7 (58) · Flooring contractor
Open · Closes 6 p.m.
AK Level and Polish Inc.
★★★★★ 4.9 (72) · Concrete contractor
Open · Closes 7 p.m. · (647) 768-8517
"They came on time, did a great job and were always professional."
◉ Website➤ Directions
More businesses ›
AK Level & Polish

AK Level and Polish

SEO and marketing driving a steady stream of local leads.

SEOMarketing
Also trusted by service brands across Canada
Boatman RentalStraw Hat LandscapingToytexxHoverstoreVilla ParadisoNorth York Dentists

The investment

Clear pricing, à la carte.

Search Authority
SEO · AEO · GEO, fully managed
$6,500 / month
Conversion Website
Marketing site — design & build only · 1 month+
$20,000 one-time
Customer & Builder Portal
Logged-in homeowner + builder platform · full back end
$50,000 one-time
Mobile App
Re-design & development · full back end
$50,000 one-time
Paid Acquisition Optional
Google & Meta management · + ad spend
from $3,000 / month
— All figures in CAD — Website covers the marketing site; portal & app are separate builds — Retainers are month-to-month, 30-day notice — Start with any one pillar

Why Whale

Most agencies optimize for a search engine. We optimize for the answer.

Answer-first, not link-first

Built for the AI era of search — AEO & GEO aren’t add-ons, they’re the core of what we do.

Custom code, never templates

Your site is engineered for speed and structure — the foundation every ranking is built on.

A content engine in-house

AI speed plus real photographers and videographers — volume and craft in one place.

You own everything

Site, content and accounts are yours. We report on share of answer and leads — not vanity metrics.

Where we take you next

When you’re ready to own the screen.

Search and a high-converting site come first. Once the engine is running, we can guide MeinHaus into the big leagues of brand — professional video production and ad placement that puts you in front of millions.

Professional video production

Full creative, crew and post — brand films and ad spots shot to broadcast standard.

TV & broadcast

Air on Canadian networks and regional TV when it’s time to build mass awareness.

Prime Video & Netflix ads

Premium connected-TV placements on the streaming platforms homeowners actually watch.

Cinematic brand films Connected TV YouTube & pre-roll Full production crew
Professional film and commercial production
Showreel · the next chapter

Next step

Let’s make MeinHaus the answer.

A 30-minute kickoff call to align on goals and pick your starting pillar. We can have the foundation live within the first month.

1Kickoff call
2Website sprint + SEO foundation
3Compounding growth